Robert B. Cialdini, PhD – HarperCollins

Robert B. Cialdini, PhD is an award-winning behavioral scientist and author.  He is the president and CEO of Influence at Work, focusing on live and virtual keynotes, streaming and online corporate training.In acknowledgement of his outstanding research achievements and contributions in behavioral science, Dr. Cialdini was elected to the American Academy of Arts & Sciences and the National Academy of Sciences. He has over 230 professional and scientific publications. Robert Cialdini is Regents

In this highly acclaimed New York Times bestseller, Dr. Robert B. Cialdini—the seminal expert in the field of influence and persuasion—explains the psychology of why people say yes and how to apply these principles ethically in business and everyday situations.

Influence, New and Expanded: The Psychology of Persuasion [Book]

Department of Psychology unveils the Robert B. Cialdini Social Psychology Laboratories

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Influence: The Psychology of Persuasion

Robert Cialdini, Ph.D.

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Influence: The Psychology of Persuasion, Revised Edition

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Robert Cialdini, Ph.D.

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Influence, the classic book on persuasion, explains the psychology of why people say yes—and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along with a three-year program of study on what moves people to change behavior has resulted in this highly acclaimed book.

Influence: The Psychology of Persuasion [Book]